Tanya, co-founder and CEO of Chiaro, a female wearable technology company? Poller said: "The'self-quantification' that some people talk about is the last area that can be tracked." The company's first product is a pelvic floor muscle exercise tracker called Elvie. Poller said that the majority of women often ignore the pelvic floor muscles or do not know enough about this part. Nowadays, one in three women has pelvic floor muscle problems, and many of them do not do pelvic exercises.
Poller explained: "Many women know that they need to do pelvic exercises, but they don't know if they're doing it right or whether it's effective." By connecting to a smartphone app, Elvie can detect a woman's pelvic exercises. Whether the method is correct, and can track the progress made through this exercise.
Alexander? Ashley is the other founder of the company, and he is also the chairman and founder of the fitness tracker Jawbone. Poller said that Yahili's identity in Chiaro was just an investor at the beginning. Later, he realized that wearable devices have a lot to do in the field of women's health, so he personally participated in the company's founding process.
According to Poller's estimation, the market size of products used to prevent urinary incontinence (which is also one of the problems caused by pelvic floor muscle weakness) is 17 million, which does not include those who simply want to improve the quality of sex and health. female. Since Chiaro was founded in August 2013, the company has received 3 million in financing. Its investors include Google Maps co-founder Lars? Rasmussen.
Another important female wearable device market is the reproductive and reproductive field. Kindara of Boulder, Montana is one of the largest start-up companies in this market. It has raised nearly 7 million US dollars in financing. This company is run by Catherine? Bicknell and William? The Sachs couple founded, but they are now led by Sachs alone. Sachs is very passionate about the field of reproductive health. He said: "This is a beautiful and magical thing, no one really understands it."
Kindara's flagship product Wink, is a fertility thermometer that can measure the ovulation period of women based on their physiological temperature and can be connected to a smartphone. This product is very attractive to women who want to become pregnant, and of course, it is also attractive to women who want to pass the safe period of contraception. Sachs said: "We are solving a very valuable problem. What else is more important than deciding whether or not a human will be born?"
As sex toys become more intelligent, women's sexual health is undergoing disruptive innovation. Compared with the vibrators of previous years, some of the latest sex toys have more similarities with FitBit. For example, sex toys produced by companies such as Vibease and OhMiBod can be connected to smartphones, giving women unprecedented control over their "self-entertainment" experience-whether it is controlled by themselves or handed over to control. To his partner.
OhMiBod co-founder Su Qi? Dunham said that this technology will go hand-in-hand with women's sexual interests. "We believe that these products can really improve the quality of women's sexual life." She pointed out that wearable devices and smartphone applications can help women understand their sexual preferences and share this knowledge with their partners. The OhMiBod application also includes an "orgasm log" function (equivalent to MyFitnessPal, except that it records orgasms). Vibease, a wearable device, can vibrate synchronously with the "sex fantasy novel" on the smartphone. The boss of OhMiBod is Dunham and her husband, Vibease has raised seed funding worth 111,000 US dollars.
